5 Gold Jewelry Online Shopping Mistakes to Avoid

There are hundreds and thousands of gold jewelry sellers—and another hundreds and thousands of fake gold jewelry sellers. So how do you tell the difference between the two, especially when it’s your first time buying gold jewelry online? Don’t worry, in this blog post, we will tell you five online shopping mistakes to avoid to make sure you are buying real gold jewelry from a reputable seller.

1. Not Reading the Description

The most important mistake to avoid when shopping for gold jewelry online is not reading the description. Some brands advertise their jewelry as “14K”, for example, but if you read the description, you see that it’s actually 925 sterling silver coated in 14K gold. So don’t be fooled by the title, and always read the description to make sure you are buying real gold. While gold-plated jewelry can be a cheaper option, if you want a piece of jewelry that will last you the rest of your life, then solid gold is the only right choice!

In fact, the more detail, the better. For example, if you read the description of our Diamond Cuban Link Bracelet, you will see that we not only list the details of the material (10K gold), but also the diamond clarity, diamond color, stone class, clasp type, weight, and carat weight (depending on the length and width). So always read the description to make sure you are getting your money’s worth.

If you want to know more about what to look for when buying gold jewelry, check out our blog on ‘The Ultimate Guide to Buying Gold Jewelry’.

2. Not Reading Customer Reviews

Customer reviews are what makes a business legit. Let’s face it, most of us don’t take the time to write reviews, but there are a lot of people who do. Thanks to these heroes, we can judge the legitimacy and quality of a business. But no business is perfect, so a few negative reviews are always expected. So pay attention to the reviews, and make sure the business has at least 4 stars. At Bayam, you can read over 1,000 reviews with 4.8 stars. Just go to any page, like this Miami Cuban Link Chain, and click on “Reviews” right under the jewelry title.

3. Not Checking Their Social Media Presence

Another way to determine the legitimacy and quality of a business is by checking their social media presence. Legit brands make an effort to increase their online presence and aim to reach a wider audience. So if you go to Bayam’s instagram page, for example, you will see that there is consistent posts, reels, and stories, as well as interactions with comments. It also helps loyal customers keep track of new pieces and last minute deals—who can say no to that!

4. Not Checking the Returns Policy

When shopping online for gold jewelry, another mistake to avoid is not checking the returns policy. Maybe you bought the wrong size, maybe the color is different than what you expected, or maybe you just don’t like how it looks. These things can happen, so always make sure that the brand you are buying from offers returns or exchanges, so that you have a peace of mind when buying your jewelry. At Bayam, we accept unused and unworn items within 30 days. Keep in mind that we can’t allow returns or exchanges on “Final Sale” and “Customized” items. To learn more check out our Returns Policy.

5. Buying the Wrong Size

One of the most common mistakes when shopping for gold jewelry is ordering the wrong size. This is especially the case when it comes to rings and bracelets. If you bought your jewelry from a reputable brand, they will offer returns or exchanges, so it’s not a big deal. But who wants to wait when they just bought the perfect Nugget Ring? Don’t worry, it’s actually quite easy to avoid this mistake, as you can easily measure your size at home. To learn more, check out our blog on ‘How to Measure Ring Size for Women at Home’ and ‘Bracelet Size Guide: How to Measure Your Bracelet Size at Home’.

Not Going to the Store

This is not technically a mistake, but something we just want to mention. With the age of the internet, there are many brands that do not have an actual store. This is generally fine, but a lot of people still like to go and see the product in person before committing to pay hundreds and thousands of dollars for it. While not having a store is not necessarily a negative thing for brands, having one is actually a very positive thing. It not only allows customers to see the jewelry in person before buying, it also validates the legitimacy and quality of the business. You can find Bayam at 10W W 46th St 17th Floor, New York, NY 10036—less than a 10-minute walk from the Times Square. So come in, have a cup of coffee, and find the gold jewelry of your dreams.

Shop Affordable Solid Gold Jewelry with Bayam

When buying gold jewelry, you should always choose a reputable brand to make sure you are getting your money’s worth. At Bayam, we care about our customers and strive to provide affordable gold jewelry for everyone. We only sell highest quality real gold jewelry, meticulously handcrafted by skilled artisans, so you never have to worry about the material and quality of the piece you are buying. So we offer peace of mind together with excellent quality. Whether you are looking for gold earrings or diamond chains, we have it all. So go to Bayam Jewelry and shop real gold jewelry that will make you the centre of attention wherever you go.